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Masterclasses

Masterclasses are structured around a senior BRM Consultant with significant practical experience in Client environments. The classes are highly interactive and build on the fundamentals introduced in our Introductory and Advanced BRM Seminars.

Masterclasses deal with real case examples and include practical exercises. Participants will leave with new insight and techniques to address the challenges they face in delivering the full benefits of their Change Initiatives Portfolio.

• Introduction
• Who should attend?
• Seminar outline

Seminar dates

Location	Title	Date
London	Masterclass in Mapping and Measures	24/09/2010	Book

Cost

£535 & vat for full day masterclass. Includes compehensive handbook, lunch and refreshments throughout the day.

There is a 10% reduction from the full price for 2nd and subsequent individuals who book on the same seminar at the same time.

Introduction

Measures Masterclass

This will consider and explore:

• the differences between objectives, benefits, measures, values, baselines and targets.
• some benefit and measure categories and the characteristics of good measures.
• how many and which benefits to measure
• how to determine a balanced set of measures covering tangibles and intangibles.
• benefit ownership and measurement responsibilities and the relationship between measurement and the change life-cycle
• the establishment of an effective benefit tracking and reporting regime

It will include case examples and practical exercises.

Mapping Techniques

This will consider and explore:

• the concept, purpose and value of mapping
• how mapping fits with the different levels and stages of change, particularly transformational change
• the different types of map – Strategy, Benefits and Benefit Dependency Maps
• the contrast with process maps
• mapping techniques
• creating maps – offline and during workshops
• weighting paths, determining ‘super highways’
• using maps to prioritise and choose between options
• using maps to drive change, communicate and monitor progress
• mapping within MSP
• software to support map creation and usage

It will include case examples and practical exercises.

Engaging senior managers and strategic partners

The masterclass will review and build on the formal and informal tools and techniques you already use to manage your stakeholders. It will enable you to increase your effectiveness in increasing both the involvement and participation of stakeholders, therefore increasing the realisation of benefits for all.

By the end of the masterclass you will have:
- An overview of the key tools and techniques required for effective stakeholder management
- Solutions for your key stakeholder issues
- Top tips for involving stakeholders throughout any process
- Techniques to build rapport with stakeholders and new ways to communicate effectively
- New ways to gain consensus amongst stakeholders.

The masterclass will involve practical exercises based on your current issues. You must therefore be prepared to share and discuss your issues during the masterclass.

Achieving desired behavioural change

This will consider and explore:

• Why and how the current culture was generated
• Countering the negative and building on the positive
• Communicating the leaders' vision
• Identifying blockers and champions amongst staff
• Engaging the workforce in designing their future
• How to harness this collective intelligence and achieve quick wins and lasting change.

 

It will include case examples and practical exercises.

Who should attend?

• Strategy Managers and Directors
• Finance Managers and Directors
• Programme Sponsors/SROs
• Programme and Project Managers
• Change Managers
• Benefit Managers/Facilitators
• Programme Support Office Managers
• IT/IS Managers
• Business Development Managers
• Enterprise Architects
• Anyone wanting to engage stakeholders and drive change

Seminar outline

To download a copy of the latest brochure, click here

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